or the transcript of their February 15, 2024 conference call with investors that sparked this controversy to see that Wendy’s is doing just fine and is not trying to save their business. They clearly state that they are trying to increase their already good profit margin and company growth. Read these documents and you will find your proof. For your convenience, here is a link to the transcript of that call and exactly what CEO Kirk Tanner said to investors:
By the way, Kirk Tanner just became Wendy’s new CEO on Feb 5 and the Feb 15 call was his first conference call with investors since becoming CEO, 9 days earlier. LOL, if he was trying to make his mark, he sure did that in a spectacular backfiring way.
I dislike greedy companies but I might dislike stupid business moves even more than greed. From a pure business perspective, this was an extremely stupid move. He’s in damage control mode now but the damage is clearly done.
Finally, I don’t think consumer complaints about businesses are necessarily political, certainly not in this case, IMO. If I was going to make a political statement about it, I would have posted it on the PB. I don’t see how criticizing Wendy’s is any more political than, say, praising Trader Joe’s or JetBlue.
I’m not anti-business. I just think businesses should be fair and smart.